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SkillSoft Explore Course

Digital Transformation     Data-driven Decision Making

The right story narrative can persuade and enable company leadership to make smart, informed and intentional decisions about their business. In this course, you'll learn how to build a compelling, data-driven story that adequately answers the framed problem, and motivates action among key stakeholders. This course was developed with subject matter provided by the International Institute for Analytics. (www.iianalytics.com)



Objectives

Motivating Action with a Compelling and Data-driven Story

  • discover the subject areas that will be covered in this course
  • identify the key elements of an empathy map
  • recognize the key components of a compelling story
  • identify the questions you use to define your call to action for your stakeholders
  • identify key questions you answer to create an effective storyboard
  • recognize the outcome questions you use to evaluate your storyboard for effectiveness
  • Knowledge Check: Building a Compelling Story to Drive Action